Why not B?

Started by Williamg · started 2022-08-12 10:58 · last activity 2024-07-20 14:55 · 2 replies

Doesn't B exemplify dominant firms increasing their market share through aggressive marketing, thus directly contradicting the conclusion?

Replies

  1. Raheel · 2024-07-10 19:44

    Why not C either?
  2. Emil-Kunkin · 2024-07-20 14:55

    I think b shows the opposite. It shows the market is saturated, and that there's no room to aggressively position and market a new product. I'm not sure how c would matter. The outcome variable the author cares about is market share, not profitability.

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